December 2, 2015
The Unique You | Bringing Plus Size Fashion To Australian Women
The Unique you was started and founded by Peter Mosby and Kim Van Dyk out of their home in Adelaide. Frustrated with not being able to find fashionable plus size clothing for woman of a fuller figure easily, the couple decided to start their own online store.
Sourcing high quality and popular brands from around the world, including Kiyonna plus size dresses, Harlow, Kita Ku, and Samaya Moods, The Unique you has been able to establish a string brand for quality clothing at an affordable price.
Being based in Adelaide has allowed them to build the business successfully while running a second established business, while the online store grows organically.
Certainly it hasn’t been smooth sailing, with a number of online platform changes and domain name changes. Their new store on the woo-commerce WordPress platform, has certainly helped increase sales and also others tools that have helped improve exposure, including social media and paid advertising.
Their current range of clothing for plus size women include:
The consitent improvement and growth has allowed new lines to be introduced such as Sleevey Wonders and Fashion to Figure. The range now included both popular international and domestic brands. More information can be found at: